More Than Just An Investment Firm
Our firm was founded by consumer products industry veterans and former operators, not financial engineers or consultants.
We focus exclusively on emerging consumer brands, not any other industry or stage of business.
We leverage our 400+ years of collective experience to provide real operational expertise, valuable contacts and connections, in addition to capital to fuel growth.
Partnering with rapidly growing consumer brands with revenue generally between $2 million and $25 million
- Personal Care
- Home Care
- Pet Care
- Other Branded Consumer Products
Our team brings more than 400 years of collective operational experience in sales, marketing, supply chain and finance with both established and emerging brands. With this unique perspective we help early stage consumer businesses set the foundation for growth to become category creators, disruptors and leaders.
Big Brand Experience
Small Brand Experience
A Different Approach
Cross-functional expertise to help emerging brands become category leaders
Featured News View All News
Wednesday, December 23rd, 2020
Andy Whitman shares "10 Reasons Investors Pass" as part of Naturally Chicago's Office HoursMore...
Sunday, September 1st, 2019
2x Consumer Products Growth Partners Invests in The SillMore...
Monday, January 14th, 2019
Sharon Kieffer of 2x Partners Gives Keynote Address Alongside Good Karma and Dean Foods at BevNET Live Winter 2018More...